ESSENTIAL LOOKS from Schwarzkopf Professional brings to you the latest catwalk trends distilled into four new visual moods for Autumn/Winter 2012: Eccentric Heritage, 60´sTwist, Oriental Express and Neo Couture in the CATWALK TO SALON Collection 2:2012.
Each season a handpicked team of hair professionals immerse themselves in the fashion weeks of London, Paris, Milan and New York and emerge inspired to create a collection of distinct trends that will lead hairdressers and their salon clients to progress their personal style for the months ahead. These ESSENTIAL LOOKS capture the essence of the season – defining the fashion zeitgeist, creating a cultural snapshot and presenting a storybook of style.
Steve Hogan, Creative Director for Schwarzkopf Professional Essential Looks says:
“We are incredibly excited to present the Essential Looks CATWALK TO SALON collection. This season we have worked hard to make it even more relevant to its growing global audience, delivering the latest catwalk derived trends, haircuts and colours, but also ensuring there are commercially relevant, attainable salon looks as well. Our four trends showcase a truly inspiring, directional season for hair, from the sensuous exoticism of ORIENTAL EXPRESS to the powerful futuristic fantasy of NEO COUTURE via the charming irreverence of ECCENTRIC HERITAGE and the iconic cool of 60’S TWIST. This collection is set to ignite your imagination and provide everything you need to interpret it your way.
Essential Looks CATWALK TO SALON Collection 2: 2012 is presented in four moods:
ECCENTRIC HERITAGE
On the Autumn/Winter runways traditional looks were twisted, shaken and subverted. Plundering the past for inspiration, designers mashed up military detailing with country garb and ladylike chic to great visual effect. Marc by Marc Jacobs showed debutante print dresses mixed with big-buttoned great coats, drummer boy hats and bovver boots. At Burberry Christopher Bailey took the hunting, shooting, fishing feel further with tweed flat caps and herringbone jackets lined in shearling. Hair is classic with a twist. Long and luxe, it mixes rich autumnal tones of caramel, gold and chocolate with concise cuts and truly intense shine.
60’S TWIST
From Carnaby Street to Camden Town via the left bank and Warhol’s NYC Factory, this season’s nod to the iconic 60’s was multifaceted, but always with a young, cool edge. Strong, streamlined runway looks referenced the silhouettes of Courrèges, Paco Rabanne and Cardin, with slim cigarette pants cropped above the ankle, sleek A-line shifts and structured Quant-esque tunics. Hair embraces the revolutionary spirit of the 60’s, going shorter, brighter and blonder. Styles run from precision cut blunt bobs and elfin crops to softer, face framing fringes and mussed up beehives.
Proenza Schouler kick-started the trend with inspiration running from Karate and Kimonos to Yoko Ono circa 1970. Zac Posen’s take was more glamorous, whilst intellectual Dries Van Noten plundered London’s Victoria & Albert museum for Japanese, Chinese and Korean iconography, seducing stylists with the resulting digital prints. Hair pays homage to the Orient with sleek, sharp, cheekbone grazing cuts juxtaposed with high shine. Colour only intensifies the fervor with intense reds creating a hypnotic mix of sophistication and simmering sensuality.
NEO COUTURE
This season fashion writers from across the globe were furiously scribing ‘androgynous, futuristic, powerful, strong.’ Black, black, black and with a hint of black was the colour palette for this trend, with strict, sharp lines echoing the edgy vibe. In New York concisely creased trousers, tailored coats and pointy-toed shoes all communicated a strict, noirish feel. Givenchy was the stand out show for this look. The clothes were heavy on leather and fur, with over the knee boots, pleated skirts and jodhpur shaped trousers. Hair is dominated by moody blues, blacks, greys and wild reds, complementing the androgynous close crops and undercuts. Textures are extreme, from ultra slick to super sticky.
Schwarzkopf Professional is focused on bringing fresh seasonal ideas and energy to commercial salon work and giving salons all the tools they need to translate that into wantable, wearable styles for their clients. The creative minds behind Essential Looks and the CATWALK TO SALON COLLECTION 2:2012 give salon hairdressers a window on the world of catwalk fashion and an ‘access all areas’ pass to what’s truly hot in hair.
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