This wedding season GLOSS it up with Lakmé Absolute

Lakmé Absolute Launches New Gel Addict Liners and Shades of Gloss Addict,Gel Stylist,Gloss Stylist.

Inspired by runways internationally, it’s no surprise that gloss is set to rule every bridal make up trousseau, this festive season. The much in vogue, hot trend characterized by well hydrated dewy skin and hi-shine makeup, is all set for a traditional interpretation. This wedding season flaunt your splendor as you wear the newest Lakmé Absolute Gloss range for that gorgeous GLOSSY look!

This festive season Lakmé promises to bring alive the dreams of million Indian brides, by conceptualizing the Absolute Bridal Dream Team comprising of Manish Malhotra and Cory Walia. The Bridal Dream Team will give life to the quintessential Indian glossy bride at this season’s Grand Finale of the much awaited Lakmé Fashion Week Winter/Festive 2014. Keeping up with this trend, is the launch of a new bridal palette for the to-be-bride comprising of – Absolute Gel Addict eye liners and exciting new shades to Absolute Gloss Addict Lipcolor and Absolute Gel Stylist Nail Colors.

Here’s a peep into the must haves of a bridal trousseau box this season:

Lakmé Absolute Gel Addict: This bridal season get set to flaunt the opulent glossy winged eyes with the newest addition to the Absolute Gloss range – Lakmé Absolute Gel Addict – a collection of seven shades of intense, vibrant gel eyeliners for those alluring eyes. Crafted to deliver a professional glossy finish, this long lasting and water-proof liner will add a touch of jewel tone to your gloss look.

Price: 800/-

Shades: White Delight, Wine Yard, Tempting Teal, Grey Ash, Deep Sea, Metallic Bronze, Must Have

Lakmé Absolute Gloss Addict Lip Color: It’s time to shed your worries about getting the lip color right this wedding season as Lakmé Absolute Gloss Addict Lip Color adds five beautiful new bridal shades of plums and reds personally handpicked by Kareena Kapoor. Keeping in mind the needs of the contemporary Indian bride, this irresistible palette promises to compliment the Indian skin tone and deliver high color payoff along with high gloss shine in just one stroke. The creamy sensation of a balm keeps it light and yet adds to the professional finish. These gloss sticks come signed by the gloss diva Kareena Kapoor, making them a must have collectible from this range.

Price: 800/-

Shades: Perfect Plum, Fine Wine, Berry Crush, Rustic Red and Coral Pink.

Lakmé Absolute Gel Stylist Nail Color: Completing the GLOSS look, Lakmé introduces five lustrous shades to the Absolute Gel Stylist Nail Color range. This new set of shades come with a highly pigmented colour formula that ensure super glossy and plump finish. A singular stroke delivers rich colour and a high gloss look that stays for long. Indeed, the range is your very own manicurist in a bottle, giving you an unmatched sheen and the most perfectly styled nails this bridal season.

Price: Rs. 400/-

Shades: Pink Queen, Grape Blossom, Top Coat, Purple Orchid, Amethyst

Lakmé Absolute Gloss Stylist: Perfect pouts are on every girl’s wish list and with Lakmé Absolute Gloss Stylist range a dramatic pout is only a single stroke away. The high lacquered gloss and rich colour of these liquid glosses is now available in five new shades that are perfect for the festive season. Make sure you own each of these to complete the grand festive look this season.

Price: Rs. 700/-

Shades: Plum Pout, Wine Shine, Berry Rose, Red Torch, Coral Blush

Lakmé Bridal Dream Team’s take on the new products:
Talking about the latest GLOSS trend, Lakmé Bridal Dream Team Expert Cory Walia says, “The key trend that we are focusing on this season is the glamorous gloss look for the soon-to-be-brides. This replaces heavy crème textures for lips with a more glossy and high-shine finish. The eyes will be done up in jewel tones. Add to that, a touch of sheen on the cheeks, and the bride will be all set to make her shining appearance.”

Talking about the launch of the new products, Purnima Lamba, Head of Innovation, Lakmé says, “Gloss finishes are trending internationally and will define the bridal look this year. With the launch of these new products within the Absolute Gloss range, we aim to make this trend an integral part of the contemporary Indian bride’s look. The most extravagant bridal looks for the season will come to life at the much awaited makeup Masterclass at LFW WF 2014, featuring the Absolute Bridal Dream Team – Manish Malhotra and Cory Walia, along with Lakmé’s digital face – Sarah Jane Dias. We will also see Daniel Bauer create the backstage looks for the Grand Finale at this edition of the Lakmé Fashion Week Winter/Festive 2014”.

These exciting new bridal wear products will be available at beauty advisory counters across India starting August 2014.