Hindustan Unilever launches New Fair & Lovely Advanced Multivitamin

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Hindustan Unilever launches New Fair & Lovely Advanced Multivitamin

New Fair & Lovely Advanced Multivitamin is not just a cream, it’s a fairness treatment!



Additional Findings:




66% of women in Mumbai are concerned about sun tanning




84% women in Indore believed dark spots are their major skin concern




50% women in Mumbai believed that dark circles are what they struggle with




An interesting revelation found that 80% of women in Mumbai, 78% in Kolkata and 76.5% in Hyderabad believe that the best possible fairness results can be achieved by getting a fairness treatment from a skin expert. This was found in a survey conducted by Fair & Lovely that mapped the beauty requirements of Indian women. In spite of this, only 12.2 % women have actually undergone Treatments.
Responding to this inherent desire for the perfect fairness Treatment, Hindustan Unilever unveils -‘New Fair & Lovely Advanced Multivitamin’ – a one-stop, fairness treatment in a tube. It targets marks like a laser treatment, sun tan like a face polish treatment, dullness like a face peel treatment, dark circles like an antioxidant treatment and lightens skin colour like a vitamin mask giving you flawless treatment like fairness, everyday!
New Fair & Lovely Advanced Multivitaminis an answer to the fairness challenges faced by Indian women. Just from the first use, 9 out of 10 women saw treatment like fairness.
Hindustan Unilever launches New Fair & Lovely Advanced Multivitamin


Speaking about skin concerns faced by women across geographies in India, Dr. Kumar Subramanyan, Director, Clinicals, Unilever Research & Development said, “At Unilever, we recognize the dynamic beauty landscape and the skin requirements of Indian women. We continue to evolve our product technologies using advances in science and our interactions with skin experts around the globe. This product contains a proprietary blend of fairness actives and sunscreens developed by Unilever. With our latest launch New Fair & Lovely Advanced Multivitamin, we deliver clinically proven ’expert treatment like’ benefits to our consumers that’ll improve multiple dimensions of skin fairness. When used every day New Fair & Lovely Advanced Multivitamin delivers truly stunning results”.

Here’s how the New Fair & Lovely Advanced Multivitamin works to give you the best fairness treatment:



Problem

Ingredient

How does it work


Marks

Vitamin


B3 and Vitamin C  

It targets marks like a laser treatment. These actives work on melanin at the source and lighten existing marks. They also prevent new marks from appearing.


Sun tan

Hydroxystearic acid , Vitamin B3 and Vitamin C





It targets sun tan like a face polish treatment. These actives stimulate skin cell turnover, promote skin renewal and thereby gently remove the effect of sun tan.


Dullness

Hydroxystearic acid and


Vitamin B3 and Vitamin C

It targets dullness like a face peel treatment. These actives remove dull dead cell layers of skin and promote new skin generation for renewed glow.


Dark circles





Vitamin E and Vitamin C

It targets dark circles like an antioxidant treatment. These actives reduce free radical damage to the skin, thereby effectively reducing dark circles.


Skin colour

Vitamin B3, B6, Vitamins C and E





It lightens skin colour like a vitamin mask. These actives penetrate into the skin layers to lighten skin colour from deep within the epidermis.


* Based on consumer study, 2012.
’Fairness treatments’ refers to treatments in the cosmetic domain.  Results not equal to clinical/ invasive treatments. Cosmetically targets the same flaws as above treatment

Lancome Launches Its New Blanc Expert Derm Crystal Serum

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Lancome Launches Its New Blanc Expert Derm Crystal Serum

Lancôme launches its Blanc Expert Derm Crystal serum this month. Emma Watson is face of this new product which is designed to target the dermis, original source of natural sunlight, to reveal the skin’s inner light as never before.

Blanc Expert Derm Crystal contains the exclusive Dermactyl Complex™, an unprecedented alliance of Soy, Sunflower, Mint and Rose extracts to target the dermis, associated with powerful actives to target the epidermis. An unprecedented brightening action from the dermis to the surface.

Clear as crystal, each delicate droplet of Blanc Expert Derm Crystal is like a drop of light, gently suffusing the skin to leave it fresh, and luminous, lusciously moist and subtly scented.

THE miracle OF CRYSTAL SKIN

IN THE DERMIS LIES THE secret OF LIGHT…

ACHIEVE THE miracle OF CRYSTAL SKIN

NEW SCIENTIFIC KNOWLEDGE: DERMAL CELLS ARE A KEY SOURCE OF NATURAL LIGHT

For Asian women, translucency – defined as a unique combination of radiance, even tone and a

smooth, fine texture – represents the ideal of beautiful skin. Just as the purest light of all is as transparent as crystal, so the natural light that radiates through truly translucent skin is dazzling in its beauty.

A. Influence of dermis quality on transparent look

B. Role of the dermis in skin pigmentation

This model represents an outstandingly reliable tool for studying the processes of skin pigmentation. What this unique skin model revealed for the first time was that – in addition to existing known actors, notably epidermal keratinocytes and melanocytes – the key cells of the dermis, the fibroblasts, play a fundamental role in regulating skin pigmentation. This important discovery was validated by our Researchers in two ways:



1. The key role of dermal cells on skin pigmentation and luminance. Two reconstructed skin models with pigmentation abilities were created: one with fibroblasts and one without fibroblasts. The skin model without fibroblasts showed drastic constitutive hyperpigmentation compared to the model with living dermal cells, demonstrating that fibroblasts influence pigmentary function. Moreover, fibroblasts influence the luminance of the skin.



2. The key role of photoaged dermal cells on pigmentation In a second approach, our researchers produced two reconstructed skin models with pigmentation abilities: one with young fibroblasts and one in which the fibroblasts had been subjected to photo-aging. The photoaged model showed significantly higher levels of both pigmentation and melanogenesis activity. Meanwhile, young fibroblasts efficiently regulate pigmentary function. These tests show that aged fibroblasts can generate skin hyperpigmentation with age.





Acting on these new findings, Lancôme was able to develop its most complete whitening strategy yet. In addition to addressing established factors of skin pigmentation at epidermal level, the technology of new Blanc Expert Derm-Crystal™ Crystal Brightness Activating Essence is designed to target the dermis, original source of natural light, to reveal skin’s inner light as never before.
For GLOBALTRANSPARENCYAND RADIANCE

FROM THE DERMIS TO THE SURFACE

Lancôme’s utmost formula to date, Blanc Expert Derm-Crystal™ contains the exclusive Dermactyl

Complex, an unprecedented alliance of Soy, Sunflower, Mint and Rose extracts to target the dermis, associated with powerful actives to target the epidermis. To offer a brightening action from the dermis to the surface.



1. Dermactyl Complex: to target the dermis 

Soy and Sunflower extractshelp to reveal ideally luminous and bright skin. Soy extract works to stimulate* the fibroblasts to produce bright new collagen fibres, for a radiant skin. The stimulating action of Soy extract on fibroblasts is completed by an effect on melanin synthesis. Tested on our new 3D model of pigmented reconstructed skin, Soy extract significantly reduces melanogenesis by 36.5% compared to control. It is important to note that the histology of our 3D model of pigmented reconstructed skin shows that Soy extract regulates the quantity of synthesised melanin while preserving skin integrity and melanocytes number and morphology.



2. actyl p: to target the epidermis

 At the epidermis level, a new QD whitening agent, Actyl P, acts globally to help regulate pigmentation.

 – by inhibiting* tyrosinase activity, the enzyme responsible for triggering

melanogenesis

 – by protecting* the epidermis cells from UVs.


Actyl P, tested on keratinocytes/ melanocytes cocultures, showed its capacity to protect epidermis cells under UV by preserving the expression of detoxification and antioxidation genes (AKR1 and GPX3). Simultaneously, on the surface, salicylic acid gently stimulates the natural desquamation process to reveal brighter, smoother skin.

Blanc expert derm -crystal ™ LIGHT DROP-BY-DROP

INSPIRED BY A DROP OF LIGHT,

A CRYSTALLINE TEXTURE IN LUMINOUS PACKAGING

For a unique formula, a unique texture. Clear as crystal, each delicate droplet of Blanc Expert Derm-Crystal™ is like a drop of light, gently suffusing the skin to leave it fresh, and luminous, lusciously

moist and subtly scented.


A NEW CRYSTAL BLUE JAR 

A drop-by-drop applicator tops an elegant crystalline bottle. From the dark blue base, the tint of the bottle gradually becomes lighter, symbolizing the unique action of Blanc Expert Derm-Crystal™ in revealing light from deep within the skin. Coinciding with the introduction of this revolutionary essence, the entire Lancôme Blanc Expert range will be presented in luxuriously upgraded packaging. The sophisticated design of the new midnight blue jars and bottles, subtly illuminated by a metallic shimmer, reflects the status of Blanc Expert as Asian women’s foremost brightening skincare range of choice.

Available at all Lancôme Boutiques across India

P.S: PR Info

Soulflower Gift Voucher Giveaway

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Soulflower Gift Voucher Giveaway

I guess many of us by now know about Soulflower and their amazing soaps, bath salts, essential oils, aroma candles, potpourris, etc..I love the Bath Salts and my Hazelnut Carrier Oil which is my base for all essential oils.



Check out their site here. You can even buy their products online from their site..and they are also stocked on many other sites.

And now..your chance to win a Rs. 1000/- Gift Voucher from Soulflower..you can buy whatever you want from their site..

Just fill in this Rafflecopter widget..and keep your fingers crossed..

a Rafflecopter giveaway Valid only for Indian residents or those who have a valid Indian postal address..ends 25th May 2012..

Good Luck 🙂

b.liv Drench Me Review

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b.liv Drench Me Moisturizing Cleanser Review

Main Function:
Cleansing + moisture-retaining

This ultra-silky weightless gel cleanser frees your face from impurities, while ensuring your skin’s much needed moisture never flees. Seaweed, Aloe Vera and Green Tea extracts – a robust combination in a hydrating cleanser that ensures your skin stays supple and moist. Together with antioxidant properties, Drench Me keeps aging signs at bay.

Color    : Brown Tint
Scent    : Characteristic
Texture  : Fluid gel type
Feeling  : Refreshing and cooling

Directions to use:

1.    Use Drench Me daily, morning and night.
2.    Wet your face.
3.    Pump 1 to 2 pea-sized drops of Drench Me onto your wet palm and lather with water.
4.    Apply over your face and neck in up and outwards circular motions.
5.    Rinse well with plenty of water.

Ingredients: Purified Water (Aqua), Sodium Lauroyl Sarcosinate, Propylene Glycol, PEG-8, Acrylates Copolymer, Cocamide DEA, Green Tea (Camellia sinensis) Extract, Diazolidinyl Urea, Fragrance, Aloe Vera (Aloe barbadensis) Extract, Sodium Hydroxide, Carrageenan (Chondrus crispus) Extract, Lactic Acid, Methylparaben, Citric Acid, Propylparaben.

MRP: US$25.00 for 130 ml

Its a long sleek pump bottle…as described its a light brown gel like fluid..you need a pump for each use..feels cooling on the skin..and this did not leave the skin dry at all..in fact you can easily skip a moisturiser with this..since it is a moisturising cleanser..skin is soft, deep cleansed and plumped…it even removes most of the basic make up but not the waterproof one..without irritating eyes or any dryness.

Pros:

1. Totally does what it claims..cleansing plus moisture retaining.
2. Cleanses well..and removes the basic make up without any irritation or dryness.
3. Has Seaweed, Aloe Vera and Green Tea extracts.
4. One pump is enough for each use..so it would last about 30-35 days if used everyday.
5. Would suit all skin types.
6. Feels cooling on the skin..perfect for summers

Cons:

1. Has SLS and Parabens.
2. The pump bottle is not travel friendly and in fact it even fell and broke 🙁 Not sturdy enough too.
3. b.Liv products are only available online. You can buy it here
4. Expensive.

Overall its quiet a good cleanser..would suit all skin types..sensitive, oily,dry..its very gentle on the skin but cleanses skin well..yet remaining moisturising.

Rating:

Quality: 3.75/5
Value for money: 3.5/5
Availability: 3.5/5

Overall Rating: 3.5/5

Would I buy it again: Yes

P.S: Product sent by brand for review but it has not affected my opinion.

Everything about Parabens and Phenoxyethanol

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Everything about Parabens and PhenoxyethanolPhenoxyethanol

* A preservative

* Also known as Ethylene Glycol Monophenyl Ether

* Please read TIA’s articles on What Is It: Phenoxyethanol and Is It Safe? and The FDA’s Warning on Phenoxyethanol

* Please read TIA’s other articles on What Is It: Preservatives and Parabens and Are They Safe? and What Is It: Natural Preservative Alternatives to Phenoxyethanol and Parabens
Functions:

Phenoxyethanol, also known as Ethylene Glycol Monophenyl Ether, is a glycol ether and bactericide (that functions as a disinfectant, antiseptic or antibiotic) that is primarily used as a preservative in cosmetics and beauty products. It is also seen as a fragrance additive, a fixative for perfumes, an insect repellent ingredient in sunscreens, a topical antiseptic ingredient, and solvent (Wikipedia).

Phenoxyethanol has become a widely used ingredient because of its previously positive reputation as a relatively gentle preservative that is considered non-irritating; it is also one of the few preservatives that does not release formaldehyde. The CIR approves it for use and it is most often used as a preservative because of its ability to kill bacteria and stabilize formulas, extending their shelf life and making them safe for use (Source).

Safety Measures/Side Effects:

However. Studies have shown that Phenoxyethanol can be an extreme irritant to the eyes and skin, and can even cause blistering; it is hazardous in the case of ingestion and inhalation as well. The Cosmetic Database rates it as a moderate hazard and notes cancer, allergic reactions, skin, eye and lung irritation, organ and neurotoxicity as possible effects of using products containing Phenoxyethanol. It has shown effects on sensory organs even at low doses, and brain and nervous systems at moderate doses in animals, and causes cell mutation.

According to research, the EPA (Environmental Protection Agency) data sheets show “chromosomal changes and genetic mutation effects in testing as well as testicular atrophy and reproductive damage in mice.”

Parabens

Parabens get a bad rap. Some products proclaim themselves paraben-free. But are they really that bad and isn’t the stuff that they prevent (the formation of nasty bacterias) potentially more harmful? What about the alternatives? Do they work and are they safer?

Parabens are preservatives and they are incredibly ubiquitous; you will find them in cosmetics and all manner of hair care products. They are esters of para-hydroxybenzoic acid and common parabens include: methylparaben (which can occur naturally in blueberries), propylparaben, butylparaben. Less common are isobutylparaben, isopropylparaben and benzylparaben.

The fuss started when a study linked parabens in deodorant to breast cancer. Because parabens mimic human estrogen and it is known that estrogen stimulates cancer, the link seemed plausible. The study has since been discredited and the American Cancer Society has concluded that there is no scientific evidence of parabens increasing breast cancer risk.

So if parabens are by and large not carcinogenic, what’s not to like? Allergies to individual parabens are rare, but there is a high incidence of cross-reaction so a combination of parabens in one product increases the liklihood of a reaction. Many cosmetic and hair products contain up to four or five parabens.

Paraben Safety

In 1984, 2003, and 2005 the Cosmetic Ingredient Review (CIR), an industry-sponsored organization which reviews cosmetic ingredient safety and publishes its results in open, peer-reviewed literature, investigated the safety of parabens.  All three times the CIR concluded that parabens were safe as long as they did not constitute more than 25% of a product’s content.  Once again let me point out that parabens are found in levels ranging from 0.01% to 0.3% in skincare products.  Additionally, the FDA has determined that parabens are safe for use in cosmetic products.

How To Determine If The Product You Have Has Parabens

Parabens are actually very easy to identify on your skincare product label since they all end with “paraben”.  You’ll find them at the very bottom of the list of ingredients.  Skincare products that are paraben-free usually list that somewhere on the front of their label.  If you do choose to go the paraben free route keep in mind that these products will spoil quicker than those with chemical preservatives in them.  Look for expiration dates, and if the product doesn’t have an expiration date call the manufacturer (by law the manufacturer’s phone number must be on the label) to find out the product’s shelf life.

See..the stuff found in almost everything related to makeup and beauty..is so harmful 🙁

Source: 1,2

What are your thoughts about it ? 

11 Inglot Freedom System Lipstick Swatches

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11 Inglot Freedom System Lipstick Swatches


If you don’t know about the Inglot Freedom System..go here. And for those who already know..these Freedom System Lipstick Swatches would help you buy them online too..

You can buy these online here

MRP: Rs. 250/- for 1.2g

These are super creamy and super pigmented..the lighter shades stay for 3-4 hours where as the brighter shades stay on for a good 6-7 hours..they never feel dry on lips..love the formula totally.

61 is a deep rosy brown..would suit duskier skin tones.
41 is a warm milky brown
20 is a true bright orange
08 is a light rosy brown..would be an MLBB for medium skin tones.

68 is a cool toned rosy pink
49 is a pink red with blue undertones.
75 is a burgundy rust brown
13 is a nude pink brown..quite similar to MAC Cosmo

01 is a bright coral orange with a hint of neon

03 is a warm nude pink brown shade..an MLBB for medium skin tones

51 is a very pretty wearable fuchsia pink with blue/purple undertones

I love 51, 01, 68, 08 and 13..I hope these swatches help you..:)

Which are your favorites ??

May Touch at Aura Spa at the Park Hotels

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May Touch at Aura Spa at the Park Hotels

Aura Spa at The Park Hotels brings exotic ingredients for a refreshing summer. Visit the nearest Aura Spa @ The Park Hotels and experience skin renewal with extracts from closely picked natural resources.

Secrets of France
Spur up the renewal of your skin cells, while firming up the many layers of skin. A mélange of extracts of red wine; precious herbs like sandalwood, vetivert are scrubbed into your skin as you surrender to this nurturing ritual whilst enjoying a face and scalp massage.

Duration – 50 minutes

Price – Rs. 2950+taxes

Benefits:

· The body wrap uses extracts of red wine, brown sugar, sandalwood and vetivert to rehydrate and exfoliate skin

· Red Wine is highly rich in anti-oxidants that promote skin longevity, making it firm and toned

Tempting Sun – Day’s Back

A cooling effect for your Sun – Day’s back! Aura brings a de-stressing massage using cold crystals to suit one’s energy while working on stressed points on shoulders and lower back. This is followed by an invigorating sea salt exfoliation and a rehydrating papya – mint – clay wrap to restore the luster of your back. Accompanied with the soothing effect of Vedic Chants and aroma of Aura’s Freedom Candlem this therapy would make you smile at the sun now!!

Duration: 45 minutes

Price: Rs. 2100

Benefits:

A cooling, refreshing blend of Peppermint and Rosemary oil to massage your back while sea salt for the back scrub and a wrap made up with papaya, mint and clay.The back massage along with cold crystals would alleviate stress while dispelling negative energy, the scrub and wrap would restore the sheen, addressing to the issues of sun damage, perspiration and prickly heat eruptions.

For appointments, please contact:

Aura, The Park New Delhi
Megha Dinesh
mdinesh@theparkhotels.com
011-23743000

Aura, The Park Kolkata
Afzhal
spa.cal@theparkhotels.com
033-22499000

Aura, The Park Chennai
Anuradha Mathad
spa.che@theparkhotels.com 044-42676000
9176779044

Aura, The Park Visakhapatnam
Atulya
anidhi@theparkhotels.com
0891 – 2754488

Aura, The Park Hyderabad
Kalathil Harish
kharish@theparkhotels.com
040- 23456789

P.S: PR Info

New Pond’s Age Miracle – Product details and pictures

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New Pond’s Age Miracle – Product details and pictures

UNLOCKING THE SECRET OF LASTING YOUTH

The Pond’s Institute combined the power of up to 6 bio-actives to create the youth-enhancing miracle that is New Intelligent Pro Cell Complex™. The 6 bio-actives work in combination with each other and with the natural processes of your skin, to comprehensively ensure that age simply cannot catch up.

· CLA: Miraculous ingredient that stimulates skin cells, thus promoting faster cellular turnover.

· Retinol: Best proven ingredient that works within skin, influencing and enhancing skin’s ability to produce collagen and repair itself.

· Two Retinol Boosters: Work with each other to boost the efficacy of Retinol, accelerating and enhancing skin’s ability to act younger, through epidermal rejuvenation.

· Alpha Hydroxy Acid (AHA): Gently exfoliates skin by accelerating removal of skin-dulling dead cells. Skin appears smoother and clears the way for renewed skin cells from within.

· Glycerine: Restores and enhances skin’s moisture level for softer, visibly plumper and younger looking skin.

· 12HSA: Works deep within skin to renew skin cells and adapt to the unique genetic framework of skin.

The unveiled Pond’s Age Miracle Range

Pond’s Age Miracle Cell ReGEN™ Day Cream SPF 15 PA++ (50g at Rs.399/-, 35g at Rs.299 & 10g at Rs.99/-)

Daily use luxe feel moisturizing Day Cream, which is the must have secret to keep them guessing what your real age is. Helps renew skin cells so fast, that age simply cannot catch up. Skin looks instantly brighter and youthful from the first application. Use daily to see truly youthful and radiant skin bloom from within, with visible reduction in wrinkles, fine lines, sagging and age spots.

Pond’s Age Miracle Deep Action Night Cream (50g at Rs. 399/-)

Does all the hard work while you sleep. Slather on this night cream and while you sleep, let Pond’s Age Miracle Deep Action Night Cream work hard to repair accumulated damage, promote cellular turnover and help your skin rejuvenate itself.

Vedic Line Launches the Vedic Line+ range of products

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Vedic Line Launches the Vedic Line+ range of products

All the products are:

Paraben Free
Phenoxyethanol Free
No Mineral Oil
No Petroleum Jelly


BB Cream is launched only in 1 colour (Natural) to begin with.

The products are being sold through www.urbantouch.com, www.goodlife.com, www.jabong.com, www.healthkart.com

P.S: PR Info

Fab to Fabulous Mom: Colorbar Cosmetics

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Fab to Fabulous Mom: Colorbar Cosmetics


She is the most important woman in your life…your friend, your confidante and your cheerleader. It’s Mother’s Day and you definitely would want to show her how much she means to you. Make her feel fabulous with Colorbar’s Mother’s Day special offers which pack makeovers, goodies and oodles of fun for mum and you. 

Colorbar introduces “Magic Make-Over Cards” this Mother’s
Day. These cards will be given out from 7th May to 12th May at Colorbar exclusive stores along with any purchase of Colorbar colour cosmetics. Not only do you get to look fabulous yourself, but the ‘Magic Makeover’ voucher will be a great way to gift your mother a new look and zing. What’s more, you can accompany your mother on 13th May as she gets a great new look at the Colorbar store.

Colorbar also offers great in-store promotions for Mother’s Day with fashionable and chic make-up kits at a special discounted price with purchase of colour cosmetics. You buy the products for 3000 Rs and you get an elegant lace makeup clutch free for your mother.

So get ready for some fun with your mom’s this season with stylish Colorbar Cosmetics!


Colorbar’s new range will be available at select outlets across India. You can shop for Colorbar online on www.colorbarcosmectics.comand at the Colorbar exclusive brand store is located at Infiniti 2 Mall, Malad, GF042 (next to Westside), Mumbai, 022- 67257647 and Select Citywalk Mall, Saket, New Delhi, 011-40630206.

About Colorbar: Colorbar is a leading color cosmetics and make-up brand that adds glamour to women’s avantgarde beauty needs. Its exclusive, high-end formulations and product lines are manufactured at prestigious manufacturing facilities across Greece, Italy, France and Germany. Colorbar formulations are benchmarked against the leading prestige brands of the world. Colorbar considers every woman as unique – with a distinct personality and style, who uses an exclusive selection of colors to express her individuality. This inspiration lies at the heart of Colorbar’s interesting and contemporary color palette.

Colorbar Cosmetics are available at over 500 retail stores
including organized retail formats and leading beauty stores. Colorbar also has its exclusive brand store at the premium Select Citywalk Mall in New Delhi and Infinity Mall, Mumbai.

P.S: PR Info