Indian women are blessed with gorgeous deep set eyes and to help highlight this feature, Lakmé has launched Lakmé Eyeconic – a revolutionary range consisting of kajal and mascara. The new Eyeconic Kajal by Lakmé is literally iconic as all you need is one sweep of kajal and it lasts for 10 hours. The product is waterproof, it doesn’t smudge and it is even safe for the eyes since it is dermatologist tested. Complete your look with lots of Eyeconic Curling Mascara. The mascara gives the eyes an intense black finish and comes equipped with a curling brush that helps give curves to your lashes. It is also enriched with D-Panthenol – a moisturizer which keeps lashes soft and smooth. The product makes the eyes look brighter and adds a perfect sparkle to your entire look.

The Eyeconic kajal and mascara by Lakmé forms the perfect combination in creating a look that is sure to get you noticed! You can now transform your look from drab to fab with just a little kajal and a hint of some mascara.

The Lakmé Eyeconic kajal is priced at Rs. 199 and the Lakmé Eyeconic mascara is priced at Rs. 250

I guess its the Lakme’s answer to Mayebelline Colossal Kajal..coz the Kohl Ultimate is at a higher range..and mascara at 250 is quite reasonable..answer to Maybelline Hyper Curl ?

I hope it is indeed waterproof and smudge proof..lets see 🙂